What are great Digital Signage success stories?

Fast food giant McDonald’s was one of the first companies to take advantage of the digital signage boom. No surprise really; how else do big corporations stay at the top other than by taking advantage of new innovations?

Across the UK, McDonald’s has been rolling out digital display systems, both to advertise food and offer interactivity with consumers. The impact has been overwhelmingly positive. Stores have seen a marked increase in sales of up to 11% for some products — impressive for a food chain already incredibly popular and embedded in pop culture